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GGICO selects Levtech to implement Microsoft Dynamics CRM and AX-based solution

Posted on April 18, 2016 at 9:10 AM

Levtech consulting, a leading provider of Microsoft Dynamics solutions and services today announced that it has implemented Microsoft Dynamics AX & CRM at GGICO.


Established in 1973, GGICO is a conglomerate listed publicly in the Dubai Financial Market, with widely diversified activities in real estate, retail, hospitality, financial services, manufacturing and services. GGICO’s business model is dynamic and in line with the GDP of Dubai. With a vision to become one of the most valued companies in the UAE, GGICO places great emphasis on quality in every aspect of the group’s various businesses. This focus stems from the belief that success is a journey, not a destination. With prudent expansion strategy and customer service GGICO is continuing on its journey of success.


With a view to streamline Group operations, GGICO systematically pursued the implementation of Microsoft Dynamics AX and CRM at the Head Office. The implementation project was preceded by a systems study and vendor evaluation exercise, during which Levtech Consulting proved their credentials and effectively communicated their project strategy. A key requirement was the real estate division’s need to centralise and streamline their operations so that the team could respond to everyday functions from property sales/marketing to maintenance more effectively. Levtech introduced a new solution called ‘LevEstate’ that extends the functionality of Microsoft Dynamics CRM and Microsoft Dynamics AX to help GGICO manage the entire life cycle of a customer interaction from leads, property listings, sale transaction to facility management. Microsoft Dynamics AX also ensured that the back-office financial operations and inventory management processes were effectively managed.


“There are several functions within a Group company that requires unconstrained communication between every department, partners and the customer. Microsoft Dynamics CRM and ERP along with LevEstate offers a comprehensive and flexible platform for us to manage key processes across financials, inventory management, investments, property sales activities and maintenance effectively,” said Abhilash Nair, IT Manager, GGICO. “We are glad to have partnered with Levtech as their expertise and robust add-on solution offers the agility and scalability for us to manage our sales processes more effectively and provide high quality customer service,” added Nair.


Anilesh Kumar, Business Development Director, Levtech Consulting said, “We are glad to assist GGICO in achieving their business objectives by offering a customer-centric solution that covers all aspects of the operations. Following the implementation, GGICO has seen improved collaboration between departments; allowing them to offer improved services to its customers. We now look forward to extending the LevEstate solution to cover additional aspects of the business such as a customer portal, marketing automation, call telephony and social media integration. We also plan to further leverage reporting and BI capabilities on Dynamics AX and CRM, in the next phase.”


Categories: Tech, Construction / Real Estate

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